AVG Discusses Digital Diaries at London’s Cybher Conference
On May 12th, AVG had the pleasure of being lead sponsor of the UK’s first Cybher event in London. If you haven’t heard of Cybher, it’s the first all-inclusive female blogger event of its kind in the UK, and brings together the most influential bloggers and speakers from all corners of the blogosphere to network, inspire, share and learn, and AVG was very proud to be a lead sponsor of the event.
AVG’s Global VP of Social Media, Jill Hunley, was invited to discuss our Digital Diaries study on how technology is changing childhood, and parents attitudes towards it. As the Cybher attendees included a large number of parents, the topic was particularly relevant, evidenced by the packed room for Jill’s talk.
You can see choice quotes from and responses to Jill’s talk on our Cybher 2012 Storify here, and below AVG’s own Community team discuss their own highlights from the event:
Jas Dhaliwal – Head of Communities for Global Social Media & Online Engagement
I absolutely enjoyed the first inaugural Cybher conference, and it was a great opportunity to meet some of the best bloggers in the UK. Having arrived early for the event, I helped set-up the AVG stand with Sophie Rivet. Connecting our big screen to the #Cybher hashtag, meant we could see all the live tweets from the delegates and able to connect directly with them on Twitter.
We had a number of ladies visiting our stand, and I had a good opportunity to share some more insight about our Digital Diaries research with them. It was wonderful to see that the now famous AVG Cupcakes were enjoyed by so many of the delegates! I’d like to say a big thanks to: Erica Whiteman, Emily Leary, Heidi Boast, Ruby Kiddell, Jo Middleton, Hannah Clementson, Adele Jarrett-Kerr , HelpfulMum, Helen Davis, Debbie O’Connor, Jennifer Howze , Claire Toplis, Pret-a-Mummy , Monika Roozen, Andrea Silverman Meyer and Marianne Whooley for attending our stand and the great conversation on Digital Diaries.
Ben Martin – Consumer Community Manager
I was at Cybher to provide live coverage from the event on AVG’s Twitter account, and it was really encouraging that Jill’s talk was not only really busy, but also stimulated one of the most active conversations on Twitter, from the conference.
As well as Jill’s talk, I also managed to catch a really useful session on how to get started with podcasting from the lovely folks at The High Tea Cast, and a lively discussion on cool apps for mobile and tablets courtesy of Biba To and Ryan Winstrup-Moore. Biba is just ten years old, and considering I was playing with Power Rangers action figures at her age, it really shows you how technology is changing childhood as we know it. Biba did a really excellent job of talking to a room full of adults about her favorite photography apps, some of which I have since downloaded (and used!) on her recommendation.
Overall, it was absolutely brilliant to see so many female bloggers, across lots of different topics, turn out for Cybher. It was also great to meet so many of them, as they came past the AVG stand (having plates of AVG branded cupcakes helped!), and I’m really looking forward to continuing the discussion with them on the AVG Facebook Page and our @AVGFree Twitter account.
Ben Stockman – SMB Community Manager
One of the best things about an event like Cybher is the ability to connect in real life with people who one might otherwise have only met online, so it was lovely to meet and greet some of the bloggers that I’d spoken to during the course of arranging our Digital Diaries dinner last year.
Our AVG stand wasn’t short on visitors – thanks to some great visual displays covering our research into kids’ activity online. Over the course of the day I spoke to a lot of bloggers who hadn’t been aware of the great work we do around family safety, so it was lovely to connect with some of the people who make a business of blogging about their family life and explain more about it.
We also thoroughly enjoyed talking to some of the other exhibitors and trying out some of the clever technology on their stands!
I’m sure I can speak for the team when I say we’d look forward to being involved in another Cybher event in future.


